One credit per proof. That is the whole model.
No seat licences, no monthly minimum, no contract, no annual commitment. You buy credits, and sending a proof to a customer spends one. If you send nothing this month, you pay nothing this month.
What uses a credit, and what does not.
A credit is spent once, on the first time a given proof goes out to a customer. Everything that happens to that proof afterwards is free.
Costs one credit
- Sending a proof to a customer for the first time.
Costs nothing
- Revisions and re-sends. However many rounds a job takes, you are charged once. A customer who requests changes four times costs the same as one who approves immediately.
- Comments and conversations, with the customer and with your print shop.
- Version history. Every send freezes a full snapshot, and they all stay available.
- The approval evidence package, downloadable as often as you need it.
- Press-ready file generation and the handoff to your print shop.
- Users. Add your whole studio. There is no per-seat charge.
New accounts that can send proofs start with 3 free credits, and no card is required to claim them. That covers design studios, and print shops that sign up with in-house designers.
If a send fails after the credit is taken, the charge is reversed automatically. You are not billed for a proof your customer never received.
The more you buy at once, the less each proof costs.
The rate is set by the size of a single purchase and applies to every credit in it. Buying 50 credits in one go prices all 50 at the 50-credit rate.
| Credits in one purchase | Price per proof | Purchase total |
|---|---|---|
| 1 to 9 | $7.50 | from $7.50 |
| 10 to 24 | $5.00 | from $50.00 |
| 25 to 49 | $4.50 | from $112.50 |
| 50 to 99 | $4.25 | from $212.50 |
| 100 to 249 | $4.00 | from $400.00 |
| 250 or more | $3.75 | from $937.50 |
Prices in USD. You can buy anywhere from 1 to 10,000 credits in a single purchase, and credits do not expire, so there is no pressure to use a batch before a deadline.
Billed in your own currency.
POOF is priced in six currencies. Your organization is billed in a single currency rather than being charged in dollars and left to absorb whatever conversion your card issuer applies.
- USD
- US dollar
- EUR
- Euro
- GBP
- Pound sterling
- CAD
- Canadian dollar
- AUD
- Australian dollar
- JPY
- Japanese yen
Each currency has its own list price rather than a live exchange rate applied at checkout, so the number you see is the number you are charged. The current rate for your currency is shown before you confirm a purchase.
Print shops.
Receiving work is free. A shop can accept partnerships from any number of artists, pull press-ready files, verify approvals, and report production and shipping without ever buying a credit. The artist's credit already covered that proof.
Shops that also run their own art department can send their own proofs, and those sends use credits on the same ladder above. The distinction is who originates the proof, not what kind of account you hold.
Those shops get the same 3 free credits a design studio starts with, as long as they say they have in-house designers when they sign up. Receiving partnered work stays free either way.
Billing and reporting.
- Card payments are handled by Stripe. POOF never sees or stores your card number.
- Every credit movement is on a ledger. Purchases, sends, refunds, and adjustments each carry a timestamp, the user who triggered them, and the proof they relate to.
- Usage and spend reporting shows where your credits went over a period, so a studio can tie proof volume back to specific work.
- Buy more whenever. There is no auto-renewal to cancel and no subscription to downgrade.
Three proofs on us.
Sign up, build a proof, send it to a real customer. No card, no trial clock.
Start free